SERVICE QUALITY CONSULTING


At Renno Communications Group, our team of professional and experienced journalists and communications practitioners provide our clients with international expertise that is topped with understanding of the culture, heritage of the local inhabitants and knowledge of each market we reach.

Renno Communications Group believes in the development of a Full Circle of services in order to ensure that each client's account is managed in the most professional manner and provided with all the strategic tactics that are required to manage its reputation.


As such, Renno Communications Group launched its Service Quality Consulting practice that includes the following tactics:


Undercover Shopping/Buying

The Market Research Society defines Undercover Shopping (AKA Mystery Shopping) as: "The use of individuals trained to observe, experience and measure the customer service process by acting as a prospective customer and undertaking a series of pre-determined tasks".
Renno Communications Group offers clients with advanced and thorough implementation of Undercover Shopping services across all sectors - Retail, Hotels/Hospitality, Bank and Financial institutions, Telecommunications, Automobiles, Aviation, to name a few. The service encompasses confidential evaluation and analysis of the clients' distributors/agents, staff and management.


Perception Audit

Renno Communications Group can customize and manage external/internal surveys to gauge recipients' feedback on certain issues related to the Client.


Surveys/Perception Audits can cover the following:

  • Media
  • Employees
  • Clients/Distributors/Dealers
  • Events
  • Shareholders (Public Companies)
  • Readers (External Newsletters)

Other Tactics

  • Customers' Loyalty & Rewards Programs
  • Employees' Incentive Programs