Renno & Associates Expects Marked Growth in its Public Relations Sector
Beirut, 16 January 2001 - Renno & associates, the specialized public relations and publishing consultancy, announced today that it plans to launch an aggressive campaign to expand its consultancy reach to other markets in the region, forecasting a marked growth in its operations for the year 2001.
According to Renno & associates, the anticipated growth potential in Lebanon and the region's finance, tourism and trade industries are expected to positively affect many service sectors, especially the field of public relations. As a result, the various industries in the region need to utilize public relations tactics in order to strengthen their development and marketing strategies.
As a specialized public relations and publishing consultancy, Renno & associates has prepared a strategic growth plan for 2001, focusing on the growing need for public and private organizations to promote their services, highlight their products, and most importantly strengthen their corporate image.
According to Renno & associates, local corporations in Lebanon need to adopt many of the communications philosophies implemented by multinational corporations, which center not only on the need to provide superior services or products, but on the far reaching effects of adopting aggressive and proactive public relations strategies.
A major part of Renno & associates' strategy for the developing local and regional markets centers on the need to continue in its educational and awareness campaigns, in order to raise the profile of the public relations discipline as a crucial pillar in the communications field.
The consultancy agency's business growth strategy for 2001 is expected to include expansion of its services' reach to include other developing markets in the region, as well as the possibility of forming a strategic alliance with a global communications network.
For further information, please contact Renno & associates sarl on: Tel/Fax: 961-1-748116, Mobile: 961-3-267414, or
Email: info@rennoandassociates.com