Samer M. RENNO
Chief Executive Officer
Educated in the US, Samer began his career as a journalist for more than eight years,
with assignments centering on major tension areaswithin the Middle East region.
Prior to establishing Renno & Associates in Lebanon and Renno Communications
Group in Dubai, Samer was one of the lead PR practitioners to lay the foundation
for the discipline in Dubai in the early 1990s and then moved to Bahrain with a
communications agency in the role of regional development director - public relations
and publishing.
Besides his role as CEO, Samer takes active part in the management of the Agency's
accounts and ensures that the clients' expectations are not only realized but surpassed.
Samer has built a strong regional boutique agency that possesses considerable know-how
and drive for innovation and exceptional implementation of strategic communications
tactics. He has successfully managed major Fortune 500 clients, including Amlak
Finance, Xerox Emirates, Concord Watches, PepsiCo International, Intel, MTC Group,
CA, Microsoft, J&J, P&G, Boeing Commercial Airplanes, UPS, Showtime, British
Airways, Motorola, Gulf Air Inflight Magazine (Golden Falcon), Qatar Airways Inflight
Magazine, Bahrain Duty Free, BMW Arabic Edition, to name a few.
Samer is considered among his peers and the regional media a highly regarded authority
in the field of communications.
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Dania NASSER
Head of Operations
Responsible for the management of the Agency's leading accounts, Dania's efforts
center on working with the management team in drafting communication strategies
for clients - namely PepsiCo International, Hoffmann-La Roche (Breast Cancer Awareness
Campaign), Neutrogena, RoC, and Johnson & Johnson Vision Care. Other main areas
of focus consist of managing the preparation, organization and implementation of
PR activities for long term and adhoc projects such as press conferences, events
management, product launches, community activities, etc.
Prior to co-founding Renno, Dania worked as PR Account Manager in the London office
of a communications agency where responsibility centered on managing the Boeing
Commercial Airplanes account, as well as organizing various PR events for the network's
clients. Since graduating with a Mass Communications degree from the American University
of Cairo (AUC), Dania has transferred her knowledge and creative thinking to the
media world, through working in London with Turner Network Television (TNT) and
the Cartoon Network (CN), as operations coordinator. Her responsibilities centered
on managing the placement of the network on-air promotions, supervising and approving
advertising material, promotional information, correct voice-over, and station idents.
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Chenine GROENEWALD
Account Manager
Chenine Groenewald is a PR professional with a degree in Public Relations and experience with leading agencies in the Middle East.
She has worked with clients in varying sectors from automotive (Nissan), pharmaceutical (Wyeth, Pfizer, El Lilly), broadcast (CNN) as well as technology and consumer lifestyle (PlayStation, Philips) and others (Stargate). She also has experience in strategic social media planning and implementation.
Chenine has joined Renno Communications Group as an Account Manager.
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Soha RAMADAN
Media Relations Executive
Soha has created a strong relationship with the regional media, in addition to managing
the Agency's media monitoring and evaluation service.
Soha has also developed account handling experience through providing support for
the team of account managers. In addition to overseeing monitoring services for
the clients, Soha manages the Agency's data base, dispatches press releases to the
media, and organizes conferences.
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